Sandra Jaramillo, Visual & Graphic Designer (contractor)

“I had the privilege of working under the leadership of Jennifer Madera during her time at Latinas in Tech, where she was my Marketing Manager. Jennifer is an exceptional marketing professional who consistently exhibits outstanding organizational and creative abilities, elevating our projects, including social media numbers and metrics to new heights.

Jennifer was wonderful in leading a variety of successful campaigns, including our impactful Hispanic Heritage Month, Women’s History Month, and recruiting initiatives. Her strategic vision and her studies of our audience ensured that every campaign was not only innovative but also aligned with our brand values. Jennifer’s ability to manage complex projects with ease and her talent for creating cohesive marketing strategies set her apart as a leader in our field.

One of Jennifer’s standout achievements was her role in the 2023 and 2024 LiT Summit. Her meticulous planning and her marketing direction helped create memorable events that left a lasting impact on attendees and sponsors. Jennifer seamlessly integrated techniques, such as incorporating META and LinkedIn ADS, to enhance the promotional materials, setting a new benchmark for future events.

Beyond events, Jennifer’s work on branding campaigns for occasions like LiT Allyship Month and Giving Tuesday demonstrated her keen insight into audience engagement and storytelling. Her ability to translate abstract concepts into a clear direction, developed narratives played a crucial role in driving our community’s involvement and support.

Jennifer is a great manager whose strategy, creativity, dedication, and leadership skills make her an invaluable asset to any organization. I am grateful for the opportunity to have worked with her and highly recommend her for any future endeavors.“

Yai Vargas, Founder and CEO

“Jennifer brings an incredible eye to detail when she creates content and marketing activity via various social platforms. When you build a brand, you hope to do so with individuals who recognize your passion and understand your vision – Jennifer does an incredible job at just that. Respecting brand vision while also building upon innovation is her forte and I am happy to be working with her on building my business.“

Colleen Rose, Event & Vendor Relations Lead

“I am grateful for the work that Jenny has done with our social media presence. She has almost doubled the number of visits to our website and has also greatly increased our interactions on our social media pages. Without Jenny I’m not sure we would have had as successful of a fair in 2019. The work she has been doing on the website have really brought a professional level that has been greatly missing. Thank you, Jenny, for all you have done and continue to do to make a difference in the lives of animals in our community.“

Jeff Miller, Channel Account Manager

“My company partners with Jennifer’s. We were part of their 2019 Cybersecurity Symposium that Jennifer architected. I was blown away at the organization of the event, the attention to details, the flow… Everything was meticulously planned and the event was flawless. I speak at dozens of events a year, none of which were as organized and eye-catching as the event Jennifer put on. She is truly incredible at marketing and event coordination/planning. She is head and shoulders above her marketing peers.“

Bill Ferguson, Former President

“Jennifer worked as the Social Media Volunteer Guru for us at the Pasadena Animal League for over four years! She turned a non-existent social media presence into one that propelled the organization forward and allowed us to get our message out, promote our events and raise money for shelter animals. She was always 10 steps ahead of what we needed as an organization and was an amazing part of the team!“

Michelle Luster, Former Secretary

“Jennifer is a capable and creative marketing professional who helped our not-for-profit launch and maintain a social media presence that grew the organization in new ways. She is good at figuring out the best way to highlight the organizations mission to garner the maximum exposure.“